In this episode learn how Houston City Beat began simply as an idea by Lisbet in 2020. In 2022 she began a collaboration with Mike Acosta which developed into a full brand refresh in 2023 when the business became an digital media outlet. Mike and Lisbet also talk about HoustonCityBeat.com and the new HCB Store on HoustonCityBeat.net. The evolution of this media outlet continues with the announcement of “Do HOU Know?” a new trivia show on HCB-TV based around Houston-centric facts.